Brazilian Blowout is a professional hair care brand that offers a range of products and treatments designed to help straighten, smooth, and protect hair. Their signature treatment is a popular salon service that promises to leave hair more manageable, frizz-free, and shiny for up to 12 weeks. The brand focuses on using amino acids and other natural ingredients in its products to nourish and strengthen hair while minimizing damage.
Brazilian Blowout was founded in 2005 by Brazilian hair stylist Ivan Lima in California.
The brand gained popularity quickly thanks to its signature keratin treatment, which was marketed as a safer and more effective alternative to traditional keratin treatments.
In 2011, the brand faced controversy when high levels of formaldehyde, a known carcinogen, were found in its products. The company has since reformulated its products to comply with safety regulations.
Today, Brazilian Blowout is sold in over 80 countries and has won multiple awards for its products and services.
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The signature treatment that made the brand famous, the Brazilian Blowout Original Smoothing Solution is a salon service that promises to leave hair more manageable, frizz-free, and shiny for up to 12 weeks. The treatment is designed to work on all hair types and is free of harsh chemicals like formaldehyde.
A gentle, sulfate-free shampoo that is designed to help smooth and condition hair while minimizing frizz. Contains ingredients like acai berry, which is high in antioxidants.
A leave-in treatment that helps to strengthen and repair damaged hair while minimizing frizz and enhancing shine. Contains a blend of amino acids and other nourishing ingredients.
The Brazilian Blowout treatment is a salon service that involves applying a keratin and amino acid solution to the hair and then sealing it in with heat. The treatment helps to smooth and straighten hair, minimize frizz, and add shine. It typically lasts for up to 12 weeks.
Brazilian Blowout has faced controversy in the past over the levels of formaldehyde found in its products. However, the company has since reformulated its products to comply with safety regulations. That being said, it's always a good idea to talk to your stylist about any concerns you may have before getting the treatment.
While some at-home Brazilian Blowout kits are available, it's generally not recommended to attempt the treatment yourself. The treatment involves working with strong chemicals and requires specialized equipment, so it's best left to professionals.
Both Brazilian Blowout and keratin treatments are designed to smooth and straighten hair, but the two treatments use different ingredients and techniques. Brazilian Blowout uses a combination of keratin and amino acids to coat the hair and make it more manageable, while keratin treatments rely solely on keratin to straighten and strengthen the hair shaft.
While it's not strictly necessary to use Brazilian Blowout-branded products after getting the treatment, using sulfate-free shampoos and conditioners can help to prolong the effects of the treatment and minimize damage to the hair. Your stylist may recommend specific products that work well with the treatment.