Ormax is a research and consulting firm that specializes in entertainment and media industries. They provide data analysis, consumer behavior insights, and consulting services for businesses in the media and entertainment industry.
Ormax was founded in 1985 by Shailesh Kapoor.
The company started as a market research provider for television channels in India.
Ormax expanded its services to cover other industries like films, advertising, and digital media.
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Ormax Media is a research product that offers audience measurement, consumer behavior insights, and consulting services for Indian television channels.
Ormax Cinematix is a research product that provides box-office forecasts, marketing strategies, and content evaluations for Indian films.
Ormax Brand Trust Score is a research product that measures brand trustworthiness, familiarity, and consideration for various Indian brands across industries.
Ormax provides audience measurement data, consumer behavior insights, brand evaluations, content evaluations, and marketing strategies for businesses in the entertainment and media industry.
Yes, Ormax offers consulting services to help businesses develop effective strategies to improve their brand reputation, content quality, and audience engagement.
Ormax primarily covers the media and entertainment industries in India, but they also provide services for the advertising and digital media industries.
Ormax Brand Trust Score is a research product that measures brand trustworthiness, familiarity, and consideration for various Indian brands across industries.
Ormax uses a data-driven approach to provide forecasts, but their accuracy may depend on various factors like market trends, consumer behavior changes, and unforeseen events. It is recommended to use their forecasts as a reference only.
