Pashtush is a brand that specializes in traditional Afghan & Kashmiri attire, including shawls, stoles, and blankets. The brand's primary focus is to revive and promote the dying handicrafts of the region while following ethical manufacturing practices.
Pashtush was founded in 2016 by Roshan Bhat, a Kashmiri entrepreneur based in New Delhi.
The brand's roots can be traced back to the founder's family, who have been in the textile business for over 70 years.
The company initially started as a small online store, but it has now expanded to a global presence, with customers from countries like the US, Canada, UK, and Australia.
Another brand that specializes in Pashmina and Kashmiri shawls. They offer a range of products at different price points.
A brand that offers a range of Kashmiri products, including traditional attire, jewelry, and handicrafts. They have a physical store in Srinagar as well as an online presence.
A high-end luxury brand that specializes in Shahtoosh shawls. Their products are made from the wool of Chiru antelopes, which is a protected species.
Pashtush's collection of Kashmiri shawls is made with pure Pashmina, wool, or a blend of both. They offer both traditional and modern designs, with embroidery or prints.
Pashtush's Afghan shawls and blankets are made with wool and come in a variety of designs, ranging from simple solids to intricate patterns.
Kani shawls are a type of Kashmiri shawl that is woven on a wooden loom with the kani needle. Pashtush offers a range of Kani shawls in various colors and designs.
Pashtush's products are made with natural materials, such as pure Pashmina, wool, and a blend of Pashmina and wool. They do not use synthetic materials.
Pashtush does not offer a warranty on their products, but they do have a return and exchange policy if the product is damaged or defective.
Pashtush products are made in the Kashmir Valley and Afghanistan, where the traditional handicrafts are originated.
Yes, Pashtush follows ethical manufacturing practices and ensures fair wages and working conditions for their workers.
Most Pashtush products can be hand-washed or dry-cleaned. The care instructions are provided with each product.